Inside Edge – Novated Know How

There is a difference between INSIDE EDGE and other Novated Lease providers.

The Directors of INSIDE EDGE Novated Leasing Pty Ltd, Andrew Kerr and Mark Telfer have been involved with Novated Leases since their inception in the late 1980s. Stemming from that experience, INSIDE EDGE was created as a result of the Directors’ passion for the motor vehicle industry and cars in general. The INSIDE EDGE offering is designed to address gaps identified through research carried out in the Novated Lease industry, as well as feedback from clients using traditional fleet management organisations.

Specifically, research demonstrated that while most people had heard of a Novated Lease, few had ever participated in such a program. Broadly, this was a result of poor understanding and inadequate communication as to the benefits and obligations of a Novated Lease. It was also as a result of cumbersome administration requirements from traditional providers, who adopted these from fleet management systems.

In recent times many of the more agile, privately-owned Novated Leasing companies have been bought and swallowed by the large fleet management organisations. This has led to further decline in service levels.

To disrupt this trend, INSIDE EDGE provides a unique offering with a simple administrative process that companies find easy to implement, as well as ensuring personal and effective communication methods to employees.

We ensure our product is accurate, compliant, timely, and presented in a simple manner.

INSIDE EDGE hold a strong presence in the Novated Lease sector and our valued staff have many years of experience. We have dedicated specialists and customer support teams in our office who are available to our clients for information and assistance.

The Management Team

Andrew Kerr – Director, Sales & Marketing

For over 30 years, Andrew Kerr’s business career has been focused on the automotive, finance, and novated lease industries.

One of the pioneers of novated leasing through the 1990s, Andrew established and grew the novated leasing company, NLC, which he sold in 2005.

With his knowledge of Novated Lease, Andrew moved into the automotive corporate world as Corporate Sales Manager for Audi Australia and BMW Australia.

The driving force through Andrew’s career has been a passion for cars and all things automotive, this has led him to develop customer-focused programs that deliver financial and lifestyle outcomes for companies and drivers alike.

The partnership with Mark Telfer in building INSIDE EDGE Novated Leasing is the coming together of complimenting talents, striving to be the best-novated lease company in Australia.

Mark Telfer – Director, Finance & Operations

Mark Telfer has been working in the motor vehicle industry for over 20 years. In 1999 he started his first business, AVC Fleet; a vehicle consulting, fleet management and leasing company that was set up to address the demands of the market that were not being met at the time.

AVC Fleet went on to become the leader in service provision within the novated leasing industry, which lead to the establishment of packEDGE Salary Packaging (now known as INSIDE EDGE) in 2009, and the eventual sales of the AVC Fleet business in 2012.

Mark’s success in business is not only due to his extensive knowledge of the automotive industry, but his strong client relationships, personal involvement at all levels of the business, and a genuine understanding of the client’s needs and goals.

He prides himself on the ability to empower clients with the impartial expertise to allow them to choose the best chicle option, in the most cost-effective manner.

Michael Waterston – General Manager, Leasing Administration

Michael manages INSIDE EDGE’s Lease Administration team and the day to day operations within all Novated Leases. Michael has over 20 years of experience within the Automotive Industry and over 10 years specifically within Novated Leasing and Fleet Management. Michael holds a Diploma in Business Management and is a qualified Automotive Mechanic.